Versatile marketer skilled at storytelling and driving growth for purpose-driven companies.
Equal parts substance and style with a dash of humor to keep it real.
A few chapters from my professional life…
An investment round is an opportunity to revisit a corporate image and introduce a new product.
Ida, the intelligent dairy assistant, had grown into a mature product offering. But the brand’s appearance no longer matched her capabilities or personality.
Booking.com is developing global solutions that help travelers discover and chose more sustainable properties.
During the Christmas holiday season, Pandora could simplify a gift giver’s search and provide the perfect soundtrack for seasonal festivities.
Pandora overhauled its Sonos experience, allowing listeners to fully personalize their home music experience.
Pandora’s iMessage extension helped listeners could better express themselves via free samples and album artwork directly in their chat.
The Rdio team partnered with Cumulus Media to upgrade radio station streaming for U.S. listeners.
Rdio celebrated the arrival of AC/DC’s catalog with a campaign designed to attract new Roku listeners.
A lovable, oversized character helped StubHub get more fans into their must-see games, concerts and events.